Client: DC Comics
Campaign: Revealing a dual identity
Agency: Landor associates
Year: 2012
Awards: 2012 CLIO Silver

Description: Collaborative work with creative director from Landor for rebranding campaign for DC Comics. Dynamic visual logo graphic design aimed to shed light on boundless story lines. 

My expertise in advertising, branding, and product design seamlessly merges with AI innovation, creating a refined synergy. AI elevates inspiration in advertising, deepens consumer engagement through branding, and propels limitless creativity in product design. This collaboration embodies a journey where past excellence meets future sophistication.

Embracing the enchantment of AI synergy, work emanates heightened sophistication and profound luminosity.

Client: Nativox
Campaign: Lunching branding, Logo, App and wabsite
Agency: Free-Range Puppies
Year: 2014

Description: Lunched new branding, Branding(Logo, etc.), Web and UI design for mobile App and web for Nativox. A very innovative digital platform that helps people learn new languages and improve their accents. AnaSayYes is unique campain of special story concept of Ana for Nativox.

Client: Ontree
Campaign: Natural & Organic Cosmetic  ( New brand launching )
Agency: HaA ADVERTISING

Description: Created Branding and Advertising. The cosmetic brand OnTree wanted to create new a branding platform to emphasize the organic nature of their products and their brand meaning. 

Client: Chevron
Campaign: EV STATION of launching new brand ( All create )
Class: AAU Advertising
Year: 2013

Statement
Chevron is proud to be launching the “Stantion EV”. The “Station EV” is a special area that provides cars with an electric charging system and people with lots of fun things to do.

Electric cars need time to charge. While customers charge their cars, Chevron keeps them happy with the “Station EV”. Within the next 10 years, electric cars will overtake ones that use gasoline. As a leader in the energy industry, Chevron has to jump into the electric charging system earlier than other companies, because electric energy is very important to the near future.

The “Station EV” zone provides electric charging for cars and new natural spaces for people, too. Customers can drink coffee or enjoy fresh organic salad in the lounge 
when they are in the “Station EV”. They are even able to shop for their EV car. The zone will help people relax and lose their stress. To increase awareness, Chevron has exhibitions about the environment issues to let people know about the global warming problem and the importance of clean energy. Through these services, people will realize the “Station EV” is necessary for their new life.

Client: EXR
Campaign: progressive
Agency: HaA Advertising
Year: 2008 - 2009

Description: Creative director for EXR progressive campaign. Idea, concept, art direction, shoot management including choosing photographer, location, models, stylist, hair and makeup. Art direction and graphic design all original. 

Client: Western Digital
Campaign: Lifeline
Agency: Fuse Project
Year: 2016
Awards: IDA (International Design Awards) Gold - My Passport, Packaging, 2017

Description:  Created concept and Design for Brand language and package.

The current landscape of consumer-facing hard drives are somewhat bleak – blacks and blues that disappear into each other on the shelf. To celebrate the new design language, we redesigned the packaging for WD to reflect the ‘Lifeline’ concept of the products themselves. The products are photographed at a dynamic angle, with the Lifeline extending as an energetic visual center for the box. Brighter colors help with clear differentiation, both for WD as a brand, as well as within their product hierarchy. An inner sleeve was also designed with a playful yet sophisticated drawing of the product, which leaves room for localization and graphic variation without obstructing the outer imagery.

Client: Viant
Campaign: Lunching brand
Agency: Fuseproject
Year: 2015
Awards: SPARK! Silver - Viant, Communications Design, 2016
Transform Awards Silver - Viant, Best brand development project, 2016

Description: Lunched new brand. Viant is a premier people-based advertising technology company, enabling marketers to plan, execute and measure their digital media investments through a cloud-based platform. 

we designed an organizational and brand architecture to catalyze the business toward a singular vision, centered upon the launch of its advertising cloud.

Client: Miller Coors
Agency: : Landor Associates
Year: 2012-2013

I designed and retouched some of these images to perfect the visual effects. 

Client: Guinness
Campaign: Wait 119.5 seconds.
Class: AAU Advertising
Year: 2013

Description: It takes 119.5 seconds to pour a Guinness correctly. This campaign emphasizes the waits worth with the perfect taste of a perfect pour. The "Wait 119.5 seconds" campaign utilizes print advertising, digital bus shelters, and a social media campaign all highlighting the 119.5 second wait before the perfect beer. 

Client: Pencils Of Promise
Campaign: Brand identity and Sketch A School.
Class: AAU Advertising
Year: 2013
Awards: 2013 One Show Award _ Brand Identity Merit 

Description: Identity and branding work for Pencils of Promise. Combining the pencil with the heart, which represents all the kids who have been helped by the promises of others. And, social media campaign teaming Pencils of Promise up with Starbucks and Instagram to raise money for education. 

Client: HP / Intel
Campaign: #WorkFromHappyPlace
Agency: Fuseproject
Year: 2015

Description: “Work From Happy Place,” is an integrated global campaign designed to sparka movement for older millennials to start working from their happy place with the help of the new HP Stream series of products.

We engaged older millennial through social channels with consistent messaging and a clear call to action; inspired and captured the imagination of our audience by showing a wide variety of happy places and relatable characters who will share our video and message across their social channels.

We created mass media assets such as digital video, digital banners and hp.com landing page.

Client: Bardot
Campaign: World's Sexiest Confection
Agency: Landor Associates
Year: 2012
Awards: CLIO, D&AD, One Show, Cannes Lions, New Awards

Description: Branding campaign for Bardot's chocolate. Boasting the most decadent gelato, robed in graphic fantasy is this concept piece showcasing the beautiful ice cream bars. Visual art direction design. 

Campaign: Real Change
Agency: Free Range Puppies
Year: 2013
Site: realchangeproject.org

Description: Real Change is a social project born to help the homeless by addressing a common fear in the mind of the passerby: the unwillingness to give cash to those sitting down on a sidewalk under the assumption that our money will be misused on the streets. We don’t say ‘Don’t give money to the homeless.’ We say ‘If you want to help them but are reluctant to give them cash, here’s an alternative.’

Through the Real Change smart-phone application, people can donate dollars that automatically turn into Wish Coins, a new social currency that can ONLY be redeemed for good things (food, denture, socks, shelter, education, etc.)

One dollar equals one wish coin.

Through NFC technology, the donation is directly made from a user’s cell phone to the homeless client’s Real Change card, where Wish Coins get accumulated and ready to use.

Then, homeless clients can redeem their Wish Coins by just approaching their Real Change cards to NFC-enabled tablets installed at the companies/stores affiliated to the program. This way you make sure your money does help the person you want to help. From dollars to wish coins. From change to real change.

Client: The Arc of San Francisco
Campaign: The Mural
Agency: Free Range Puppies
Year: 2013-2014

Description: The Mural is a cross-platform project involving the production of a short documentary and a digital campaign with an interactive version of the film. Please, visit themural.org for a full experience of this initiative created to support non-profit The Arc San Francisco.

The film follows the stories of several artists with developmental disabilities from non-profit thearcsf.org as they work together with a group of civic artists from freespace.io to paint a wall that aims to erase barriers.

The film explores the unlimited nature of Art and its capacity to express freedom, even for those individuals whose lives seem to be confined to the boundaries of their disabilities.

The film has been selected at more than 50 film festivals around the world and received 14 international awards.

Campaign: Drop Identity system
Agency: Fuse Project
Year: 2015
Description: Created concept & Design. Innovation Identity Label system.

Client: Hint
Campaign: Zero
Class: AAU Advertising
Year: 2011

Description: Double page print, poster and outdoor campaign showcasing zero calories and zero sugar. Original graphic design and concept.